About

Jadu brings together two worlds: modern British distillation and the expressive flavours of India.

Crafted from English winter wheat and copper distilled, our spirits are clean, refined and built with intention. We then layer in Indian spice and fruit not for novelty, but for balance, depth and character.

Our range includes the award-winning Jadu Indian Spiced Guava Vodka, recognised with Worlds Best Flavoured Vodka at the World Vodka Awards, alongside Jadu Original Vodka, a smooth and versatile spirit designed to work effortlessly in classic cocktails.

Every Jadu spirit is guided by flavour first considered, harmonious and distinctive.

From the Founder

Jadu was created to explore how modern British distillation can be elevated by the depth and balance of Indian flavour. Every decision from spirit base to ingredient selection is made with intention.

The result is a collection of spirits that feel modern, premium and expressive, shaped by two worlds and crafted as one.

Amardeep Singh, Founder